STANFORD, Calif. (AP) — Former Nike CEO John Donahoe has been hired as athletic director at Stanford.

Donahoe will become the school’s eighth athletic director and replace Bernard Muir, who stepped down this year. He will officially begin in the role Sept. 8.

“Stanford occupies a unique place in the national athletics landscape,” school president Jon Levin said in a statement. “We needed a distinctive leader — someone with the vision, judgment, and strategic acumen for a new era of college athletics, and with a deep appreciation for Stanford’s model of scholar-athlete excellence. John embodies these characteristics.”

ESPN first reported the move.

Donahoe graduated from Stanford Business School and was CEO at Nike from 2020-24. Donahoe also served as the CEO of ServiceNow, a global software company, and as CEO of eBay. He served as chair of the board at PayPal from 2015-25 and he worked for Bain & Company for nearly 20 years, including as the firm’s worldwide CEO.

“Stanford has enormous strengths and enormous potential in a changing environment, including being the model for achieving both academic and athletic excellence at the highest levels,” he said. “I can’t wait to work in partnership with the Stanford team to build momentum for Stanford Athletics and ensure the best possible experiences for our student-athletes.”

Donahoe takes over one of the countries most successful athletic programs with Stanford having won at least one NCAA title in 49 straight years starting in 1976-77 and a record 137 NCAA team titles overall.

But the Cardinal struggled in the high-profile sports of football and men’s basketball under Muir’s tenure, leading to the decision to hire former Stanford and NFL star Andrew Luck to oversee the football program as its general manager.

The Cardinal are looking to rebound in football after going to three Rose Bowls under former coach David Shaw in Muir’s first four years as AD.

Shaw resigned in 2022 following a second straight 3-9 season and Muir’s new hire, Troy Taylor, posted back-to-back 3-9 seasons before being fired in March following a report that he had been investigated twice for allegedly mistreating staffers.

Luck hired former NFL coach Frank Reich as interim coach.

The men’s basketball program hasn’t made the NCAA Tournament since Muir’s second season in 2013-14 under former coach Johnny Dawkins.

Dawkins was fired in 2016 and replaced by Jerod Haase, who failed to make the tournament once in eight years.

Muir hired Kyle Smith last March to take over and the Cardinal went 21-14 for their most wins in 10 years.

Muir also hired Kate Paye as women’s basketball coach last year after Hall of Famer Tara VanDerveer retired. The Cardinal went 16-15 this past season and in missed the NCAA Tournament for the first time since 1987.

Muir also oversaw the Cardinal’s transition to the ACC this past year after the school’s long-term home, the Pac-12, broke apart.

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AP college sports: https://apnews.com/hub/college-sports